Industry · Wholesale & B2B
Customer service software for wholesalers
In wholesale it's not about single orders, but about accounts, pricing agreements and lead times. Cuego recognizes which buyer is calling or emailing, knows the agreements and handles questions with that context.
Cuego AI agent
- Understand the questionWhat is this about and what does the customer really want to know.
- Gather contextOrder, customer data and earlier conversations from your own systems.
- Prepare the answerAn answer that holds up, with the follow-up action included.
- Get it doneReturn filed, ticket updated, queued for your approval.

A wholesaler has a limited number of buyers, but each buyer matters a lot. A wrong answer about a lead time or price can strain a years-long relationship. At the same time dozens of questions come in daily about order status, availability and invoices, which your team works out by hand.
Cuego recognizes the buyer by email address or phone number, links the question to the right account and the agreements that apply, and gives an answer that matches current stock, price and lead time. Complex or sensitive questions Cuego hands cleanly to your team.
The situation
Why per-account agreements slow the work down
Questions about order status, stock and invoices eat time, while the answer is already in your ERP or inventory system.
Every buyer has their own pricing agreements and delivery terms, and those live in someone's head instead of in every answer.
Key accounts expect fast, correct service, but your team is drowning in routine questions.
What comes with it
Works with your ERP and CRM
Cuego connects to your inventory, order and accounting systems, so every answer runs on current business data.
Your systems keep doing their work. Cuego pulls the information in the moment a customer calls or emails about it.
ERP & inventory
Exact, AFAS, SAP Business One
CRM
HubSpot, Pipedrive, Salesforce
Email & voice
Microsoft 365, Google Workspace
How it works in practice
With that context in place, this is what the next step looks like.
Recognizes the buyer and the agreements
Cuego recognizes the buyer and links the question to the right account, contact person and the agreements that apply.
Knows stock, price and lead time
Cuego consults stock, price and lead time from your systems and composes an answer that matches the agreements for this specific buyer.
Key accounts past your team
Routine questions Cuego handles itself. For key accounts or exceptions Cuego prepares a draft so your team keeps control.
What Cuego does for wholesale
Account recognition
Cuego automatically links every question to the right account and contact, so the context is there immediately.
Pricing and delivery terms in the answer
Cuego accounts for the agreements per buyer, so a price or lead time is never quoted out of context.
Stock and order status live
Questions about availability and order status are answered with current data from your ERP or inventory system.
Monitor SLAs per account
Set response times per buyer or contract type. Cuego monitors them and prioritizes tickets approaching a deadline.
Invoices and payments
Questions about an invoice or payment status Cuego answers based on your accounting or ERP connection.
Control with your team
For strategic accounts or unusual questions you have every draft approved first. Routine Cuego may handle itself.
From context to result
What it delivers
What bringing context and action together means in practice.
Every buyer has their own prices and lead times. Cuego recognises the account and puts those agreements into the draft, with the source attached so you can see where the amount came from.
Prices come from your ERP; Cuego calculates nothing of its own.
Recognises the account
their own prices and delivery times land in the draft
Source with the amount
you can see where the amount came from
Calculates nothing itself
prices come from your ERP
FAQ
Frequently asked questions
Yes. Cuego recognizes the account and uses the pricing and delivery terms that apply to that specific buyer, so an answer never quotes a generic price.
See also
Keep exploring
Everything in Cuego connects. Discover the modules, solutions and integrations that belong with this.
Your Cue to Go.
Everything around your customer. Together.
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