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Customer service, AI and customer contact insights

Insights, tips and best practices on customer management, AI and customer service.

Klantenservice automatiseren stappenplan

Automating customer service: where do you start?

Automating customer service rarely fails on poor technology and almost always on the wrong starting order. This article offers a level-headed plan: begin with the data you already have, automate the most predictable questions first and build out on what measurably works.

Oct 24, 2025Read more

E-commerce11 min

Reducing WISMO questions in your webshop

‘Where is my order?’ is the single largest question category in many webshops. This is the complete playbook to reduce WISMO contacts structurally to almost zero, from setting better expectations up front to proactive updates and AI that fetches the real delivery status itself.

Oct 16, 2025Read more

Growth & productivity10 min

Cutting response time without hiring more people

A faster response time rarely calls for more people. It calls for less repetitive work, better routing and AI that handles the simple questions instantly. This article shows how to cut response time structurally without growing your team.

Oct 8, 2025Read more

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