Email marketing
Connect Spotler Mail+ to your customer service with Cuego
Spotler Mail+ next to your customer file, so you see which mailings someone received before you reply.
Cuego AI agent
- Understand the questionWhat is this about and what does the customer really want to know.
- Gather contextOrder, customer data and earlier conversations from your own systems.
- Prepare the answerAn answer that holds up, with the follow-up action included.
- Get it doneReturn filed, ticket updated, queued for your approval.
Some of your customer questions start with an email you sent yourself. A promotion with a discount code, a reminder about an abandoned cart, an announcement about new opening hours. The customer responds to something they read, and your agent cannot see that message.
Spotler consists of several products. This integration targets Spotler Mail+, formerly MailPlus. Cuego looks up the contact by email address and retrieves the mailings sent to that contact, so an agent knows which message may have prompted the question.
Spotler stands here as an example within the email marketing category and is widely used in the Netherlands. The integration is read-only: Cuego reads which mailings this contact received and whether they were opened or clicked. Cuego does not send campaigns itself.
The context that comes with it
This information already exists somewhere
Cuego doesn't copy your system. This data comes in the moment a customer gets in touch about it, and moves back into the background afterwards.
Sent mailings per contact, with date
The Spotler contact for this email address
Opens and clicks where Spotler makes them available
The integration in motion
1. The question comes in
Cuego only knows what the message says
A customer gets in touch. At that point Cuego knows nothing beyond what the message says: a name, an address and a question. Everything that makes the answer complete still sits in Spotler.
Discount code from the newsletter doesn't work
Questions that answer themselves
With that data in place, nobody has to go looking. This is what can happen next.
This discount code does not work
Cuego sees which promotional email this contact received and on what date. That lets an agent check whether the customer is referring to the right promotion, or to a campaign that has already expired.
I get too many emails from you
The agent immediately sees how many mailings this contact received recently. That makes the conversation concrete instead of a guess.
I never received that email
Cuego shows whether the email was sent and whether it was opened. If it never arrived, that points to a delivery problem rather than a back-and-forth about blame.
Why is this customer contacting us now?
If you see someone opened a campaign about delivery times yesterday and calls today, you probably know what the conversation is about before it starts.
How it works
How to connect Spotler
Spotler Mail+ works with a consumer key and consumer secret from your own account. Enter them in Cuego under Settings, Integrations, Spotler. Spotler environments differ per customer in their exact endpoints, so when connecting we verify together with you that the connection returns data before you start using it.
FAQ
Frequently asked questions
Yes. Spotler Mail+ is the current name for MailPlus. You use the keys from the same account.
See also
Keep exploring
Everything in Cuego connects. Discover the modules, solutions and integrations that belong with this.
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